Behind every great store is a story.
We are Machelle and Blake Powell, co-founders of Rush Bridal Co. We live in Leesville, South Carolina and dreamed of opening a bridal store in the fall of 2017. Our friends, Phillip and Carson Gross of John Gray Events, voiced the need of a bridal store in our quaint southern town. The four of us traveled to Atlanta to attend Vow, the wedding show in Atlanta and it was truly love at first sight. We clearly recall looking at one another and saying, "we have to do this." We discussed details of the store layout and possible locations. The diversity and history of our beloved Main Street in Leesville made it the perfect home for our store.
It would be a disservice to not explain our purpose behind this grand adventure. Our biggest inspiration and source of joy, Frances Rush Younce, entered Heaven's gates in August 2017. She was our fashion icon, mother, grandmother and the spunkiest lady in the world. Even though she is no longer with us, we wanted the store to represent the beauty, joy and elegance she was thus naming it Rush Bridal Co.